Marketing & Video
6 use cases, newest source date first. Each links to the public page where it was reported.
Updated Oct 16, 2026 · All use cases · How we pick use cases
- Sales & Lead Follow-up 6
- Marketing & Video 6
- Operations & Admin 6
- Customer Support 6
- CRM & GHL Snapshots 6
- MV
A media company cuts long videos into short clips
Valuetainment feeds hour-long videos into OpusClip, which picks highlight moments and formats them as captioned short clips for each platform.
Reported by OpusClip, Nov 14, 2024. Read 2026-10-16.
Want this built for your business? Prospecly, ScaleStack's own agency.
- MV
A CEO's TikTok videos are made with AI avatars
Reply.io's social media team uses HeyGen avatars to create videos for its CEO's TikTok account without needing his direct involvement.
- HeyGen
- TikTok
Reported by HeyGen, no date shown. Read 2026-10-16.
Want this built for your business? Prospecly, ScaleStack's own agency.
- MV
A CMO runs a branded video podcast and cuts clips in Descript
Revelo's CMO records and edits the company podcast in Descript and uses its clip tool with branded templates and automatic captions to repurpose episodes across platforms.
Reported by Descript, no date shown. Read 2026-10-16.
Want this built for your business? Prospecly, ScaleStack's own agency.
- MV
A media agency keeps a library of client avatars for on-demand video
Ratava records executives once, builds avatar libraries in HeyGen and generates later event videos, speaker intros and CRM-linked outreach without another shoot.
Reported by HeyGen, no date shown. Read 2026-10-16.
Want this built for your business? Prospecly, ScaleStack's own agency.
- MV
A small marketing team makes executive avatar videos from AI-written scripts
Tomorrow.io's marketers draft scripts with a chat assistant, generate avatar videos of executives in HeyGen and finish them in post-production for prospects and social channels.
- HeyGen
- ChatGPT
- Claude
Reported by HeyGen, no date shown. Read 2026-10-16.
Want this built for your business? Prospecly, ScaleStack's own agency.
- MV
An agency makes personalised avatar videos for a beer brand's apps
Brazilian video agency Videoimagem used HeyGen with avatars of former footballers to produce personalised clips for customers of two AB InBev apps.
Reported by HeyGen, no date shown. Read 2026-10-16.
Want this built for your business? Prospecly, ScaleStack's own agency.